You have implemented a marketing plan, developed your communications and defined your brand. How do you know if it worked? Measuring your return on investment of markteting dollars may seem like voodoo science, but it can be done and give you metrics on the work you have invested.
Join Sundeep Sandhu, MBA, CFP, Senior Vice President Marketing, Prospera Credit Union to learn how to measure your marketing plan.
Sundeep Sandhu, MBA, CFP
Senior Vice President, Marketing
Sundeep leads a talented team focused on ensuring that Prospera Credit Union is top-of-mind with our members and the communities we serve—which includes creating opportunities to help Prospera Credit Union tell its story to staff and our communities throughout BC. In his role as Senior Vice President, Marketing, Sundeep is responsible for identifying and developing key marketing strategies and leading a team that encompasses Design, Advertising and Brand; Research and Products; Customer Experience Insight; Communications; and Community and Public Relations. In addition to more than 15 years experience in marketing, Sundeep has owned and managed his own businesses. He earned his MBA at Queens University and holds the CFP designation. He is also an active volunteer with several non profit groups, including being a Director for Volunteer Abbotsford and is a sessional lecturer in the Business Faculty at the University of the Fraser Valley.
Sundeep Sandhu, MBA, CFP
Senior Vice President, Marketing
Sundeep leads a talented team focused on ensuring that Prospera Credit Union is top-of-mind with our members and the communities we serve—which includes creating opportunities to help Prospera Credit Union tell its story to staff and our communities throughout BC. In his role as Senior Vice President, Marketing, Sundeep is responsible for identifying and developing key marketing strategies and leading a team that encompasses Design, Advertising and Brand; Research and Products; Customer Experience Insight; Communications; and Community and Public Relations. In addition to more than 15 years experience in marketing, Sundeep has owned and managed his own businesses. He earned his MBA at Queens University and holds the CFP designation. He is also an active volunteer with several non profit groups, including being a Director for Volunteer Abbotsford and is a sessional lecturer in the Business Faculty at the University of the Fraser Valley.
Sundeep Sandhu, MBA, CFPSenior Vice President, MarketingSundeep leads a talented team focused on ensuring that Prospera Credit Union is top-of-mind with our members and the communities we serve—which includes creating opportunities to help Prospera Credit Union tell its story to staff and our communities throughout BC. In his role as Senior Vice President, Marketing, Sundeep is responsible for identifying and developing key marketing strategies and leading a team that encompasses Design, Advertising and Brand; Research and Products; Customer Experience Insight; Communications; and Community and Public Relations. In addition to more than 15 years experience in marketing, Sundeep has owned and managed his own businesses. He earned his MBA at Queens University and holds the CFP designation. He is also an active volunteer with several non profit groups, including being a Director for Volunteer Abbotsford and is a sessional lecturer in the Business Faculty at the University of the Fraser Valley.Sundeep Sandhu, MBA, CFPSenior Vice President, MarketingSundeep leads a talented team focused on ensuring that Prospera Credit Union is top-of-mind with our members and the communities we serve—which includes creating opportunities to help Prospera Credit Union tell its story to staff and our communities throughout BC. In his role as Senior Vice President, Marketing, Sundeep is responsible for identifying and developing key marketing strategies and leading a team that encompasses Design, Advertising and Brand; Research and Products; Customer Experience Insight; Communications; and Community and Public Relations. In addition to more than 15 years experience in marketing, Sundeep has owned and managed his own businesses. He earned his MBA at Queens University and holds the CFP designation. He is also an active volunteer with several non profit groups, including being a Director for Volunteer Abbotsford and is a sessional lecturer in the Business Faculty at the University of the Fraser Valley.
